Consulting Articles > Consulting Case Interviews > How to Structure an Open-Ended Case Prompt Without a Framework
Open-ended case interviews can feel disorienting because they do not fit cleanly into familiar business frameworks. When you are given an ambiguous prompt with little guidance, knowing how to structure an open-ended case prompt becomes the real test. Interviewers are not looking for a memorized template. They want to see whether you can create order, define the problem, and build a clear case interview structure from scratch. This challenge is especially common in an open-ended case interview where judgment matters more than formulas.
TL;DR – What You Need to Know
Learning how to structure an open-ended case prompt requires defining the decision first, then building a clear, logical structure from ambiguity without relying on memorized frameworks.
- Open-ended case interviews assess problem definition and structured reasoning rather than familiarity with standard case interview frameworks.
- Effective structure begins by clarifying the objective, decision requirement, and constraints before starting analysis.
- Tailored case interview structure comes from identifying key drivers through cause-and-effect logic instead of applying generic templates.
- A step-by-step approach helps candidates prioritize analysis and adapt structure as new information emerges during the interview.
What makes an open-ended case prompt difficult to structure
An open-ended case prompt is difficult to structure because it lacks a clear objective, constraints, or analytical direction, forcing candidates to create structure from ambiguity. In an open-ended case interview, interviewers evaluate how effectively you can impose logic without relying on predefined templates, which directly tests how to structure an open-ended case prompt.
Unlike standard cases, open-ended prompts do not signal which analytical path to follow. This removes the cues many candidates depend on during preparation.
Several challenges commonly appear:
- The objective is vague or implicit, making success criteria unclear
- No obvious framework applies, which increases hesitation or overthinking
- Strategic, operational, and qualitative issues are blended together
- Candidates generate ideas before defining the underlying problem
In a typical case interview structure, the prompt guides analysis. In an open-ended case interview, you must define the problem before analyzing it. This shift explains why capable candidates can appear unstructured despite solid business intuition.
How to structure an open-ended case prompt without a framework
To structure an open-ended case prompt without a framework, you must first define the decision the business needs to make and then organize analysis around the drivers of that decision. In an open-ended case interview, this skill demonstrates your ability to create a clear case interview structure without relying on memorized tools.
When no familiar framework fits, structure must come from reasoning rather than recall. Your goal is to transform an unclear prompt into a decision-focused problem the interviewer can follow.
A reliable way to do this is to anchor your structure on three elements:
- The decision the client ultimately needs to make
- The criteria that determine whether the decision is successful
- The major drivers that influence those criteria
This reflects how consultants approach real client problems. Instead of forcing a template, you build a custom structure aligned to the situation.
For example, if a case asks whether a company should pursue an unconventional growth idea, a logical structure might examine demand logic, operational feasibility, and economic impact. The structure is not named, but it is MECE, decision focused, and easy to follow.
Start by clarifying the objective and decision requirement
Clarifying the objective in an open-ended case interview means identifying the exact decision the business must make and what success looks like. Without this step, even a well-organized analysis risks being irrelevant.
Open-ended prompts often describe a situation without explicitly stating the goal. If you move forward without clarification, you may solve the wrong problem.
You should explicitly confirm:
- The outcome the company is trying to achieve
- The recommendation or choice required at the end
- Any clear constraints that limit feasible options
This does not require guessing. You can state reasonable assumptions and validate them with the interviewer before proceeding.
Once the objective is clear, your structure becomes sharper. Each branch of analysis directly supports the decision, signaling strong problem definition and sound business judgment.
Turning ambiguity into a tailored case interview structure
A tailored case interview structure converts ambiguity into logical components that explain what drives the outcome. Instead of applying standard frameworks, you build structure based on cause-and-effect relationships tied to the objective.
Strong tailored structures work backward from the decision. You ask what must be true for the recommendation to succeed or fail.
Common structuring approaches include:
- Breaking outcomes into revenue, cost, and operational drivers
- Separating internal capabilities from external market conditions
- Distinguishing short-term feasibility from long-term sustainability
This approach shows independent thinking while maintaining rigor. Interviewers are not evaluating creativity alone. They are assessing whether your structure reflects how the business actually operates.
When structure is tailored, MECE, and clearly explained, ambiguity becomes manageable rather than overwhelming.
How to approach a case interview without a framework step by step
To approach a case interview without a framework, candidates should follow a clear sequence that prioritizes understanding before analysis. This method keeps thinking structured even when the prompt is vague.
A practical sequence is:
- Clarify the objective and decision requirement
- Restate the problem in your own words
- Propose a high-level structure tied to the decision
- Prioritize which branch to analyze first
- Test insights and adjust direction as new information emerges
This reflects hypothesis-driven structuring. You focus on what matters most rather than listing everything that could matter.
Following this sequence prevents two common failures. You avoid jumping into analysis too early, and you avoid presenting scattered ideas. The result is a clear, interviewer-friendly flow of logic.
Common mistakes when structuring ambiguous case prompts
Candidates struggle with ambiguous case prompts when their structure lacks discipline rather than insight. These mistakes are common and easy for interviewers to identify.
Frequent errors include:
- Starting analysis without defining the objective
- Listing ideas instead of organizing drivers
- Applying a generic framework that does not fit the problem
- Treating the case as brainstorming instead of decision making
Another mistake is prioritizing creativity over clarity. Interviewers value logical organization and prioritization far more than novelty.
Avoiding these pitfalls requires slowing down early and explicitly connecting your structure to the decision, which signals maturity and consultant-level thinking.
How interviewers evaluate structure in open-ended cases
Interviewers evaluate structure in open-ended cases by assessing clarity, logic, and decision alignment rather than completeness. The goal is to determine whether your structure makes the problem easier to solve.
Specifically, interviewers look for:
- A clear problem definition tied to a decision
- Logical grouping of drivers without overlap
- Prioritization based on impact and relevance
- Flexibility as new information emerges
They do not expect a perfect structure at the start. They expect a structure that evolves logically as insights are tested.
When you demonstrate the ability to structure ambiguity into a clear analytical path, you show readiness for real consulting work. This is what ultimately differentiates strong candidates in open-ended case interviews.
Frequently Asked Questions
Q: How do you structure an open-ended case interview question?
A: To structure an open-ended case interview question, start by identifying the core business decision, then group analysis around the factors that directly influence that decision. This approach keeps reasoning structured even when the prompt is ambiguous.
Q: How do you approach a case interview without a framework?
A: To approach a case interview without a framework, focus on understanding the objective first, then build a custom structure using cause-and-effect logic rather than predefined templates.
Q: What is the best structure for an open-ended case interview?
A: The best structure for an open-ended case interview is decision focused, logically grouped, and aligned with the case objective rather than a standard template. Interviewers assess whether the structure makes the problem easier to solve.
Q: Can open-ended case interviews be structured using MECE thinking?
A: Open-ended case interviews can be structured using MECE thinking by grouping drivers so they are mutually exclusive and collectively exhaustive, even without formal frameworks.
Q: Why do interviewers use open-ended case prompts?
A: Interviewers use open-ended case prompts to evaluate problem definition, judgment, and hypothesis driven structuring when candidates face ambiguity.