Mayank G.Coach15 hours agoEx-BCG | 100% improvement guarantee or you don't pay! | Top 1% Coach!
Reassess the office rather than assuming your old preference is still correct. A meaningful leadership or practice change can alter the experience you would be joining.
Your previous rejection does not obligate you to reapply to the same location, and changing offices is not automatically a negative signal if the new choice has a real rationale.
Look at current project mix, senior leadership, hiring needs, language or visa constraints, and where your network is strongest now.
If the office still fits, reapply there with an improved profile. If another office now fits better, choose it for substantive reasons rather than simply trying to escape the prior rejection. Reapplying should reflect what changed in your candidacy as well as what changed in the office, so make both parts of the decision explicit.