Mayank G.CoachSep 30, 2026Ex-BCG | 100% improvement guarantee or you don't pay! | Top 1% Coach!
Use profitability as a starting point, then tailor the drivers to the client's situation.
A generic equation organizes the economics, but the interviewer still needs to see case-specific thinking.
For a restaurant chain, delivery mix, order economics, labor, and kitchen capacity may matter more than a generic fixed-versus-variable split.
After writing the core equation, ask what business-specific drivers could explain each branch.